How easy we make life for our customers has a direct impact on loyalty or repeat business. User experience (UX) is the quality of an end user’s interaction with a solution to achieve the desired outcomes through an intuitive, empathetic and easy to user interface (UI) using minimal effort.

Cheena Kaul

Illustration & Words

10 Principles to Optimise User Experience (UX)

10 Principles to Optimise User Experience (UX)

Cheena Kaul

Illustration & Words

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